pexels-photo-1174136

If you talk to a man in a language he understands, that goes to his head. If you talk to him in his language, that goes to his heart.’ – Nelson Mandela

People will understand more when we communicate with them using language they understand, and the same thing goes in terms of business matter. In today’s vast learning world where people are always eager to seek for new knowledge, English remains the first choice in language learning. As English is universally-used in diplomacy, business, and popular culture and spoken by billions of speakers, it becomes “the language of the world”.

However, not only English, there are some other languages you should learn if you want to reach the top of business market. Training Journal mentioned that “speaking more than one language can improve a person’s job prospects, potentially opening up opportunities for roles in global business.” Moreover, being a bi- or multilingual can help you make better decision-making, improve perception, have stronger relationship with others, as well as master the art of multitasking.

Here are 7 top languages that will help you face future workforce.

  • Mandarin Chinese

Mandarin Chinese is the most widely-spoken language in the world with over one billion native speakers. In business, people who speak Mandarin will have huge advantage when you plan to tap into Chinese market. Thus, it will be much easier to develop all-important relationship if you speak Mandarin. As a leading country, China’s importance on diplomacy and trade has also grown exponentially. So, if you are planning to work in Asia, mastering Mandarin Chinese will add an invaluable string to your bow and open up a huge opportunity in career advancement as Mandarin is a language of a business future. Mandarin Chinese might be challenging and difficult language to learn, but it has no verb conjunction of distinction between number or gender. It also has a simple grammatical structures so you do not have to memorise much.

  • French

French is widely spoken as first language in European Union and is official language for 29 countries worldwide. French is among five largest industrial economies in the world, it has strong economy in agriculture to engineering and commerce. Thus, as French is spoken throughout the world and giving big influence in the industry, it becomes obvious that French language has become an integral ingredient of corporate success on an international scale.

  • Spanish

Spanish is the official language of the UN, EU, World Trade Organization, and North American Free Trade Agreement. It also is the third most used language on Internet due to the continuous growth in young and middle aged Spanish-speaking user base. Instituto Cervantes estimated that in 2050, United States will rank at the top, in terms of Spanish speakers, reaching up to 30 percent of its population.  It means learning Spanish is very useful in fields of mass-media and management to communicate especially if you are planning to work or leveraging your business in international scale.

  • Japanese

According to IFR, Japan is the world’s predominant industrial robot manufacturer. Japan is also the third largest national economy in the world after United States and China. Becoming the third largest in economy culture, Japanese language is spoken by more than 128 million native speakers and 128.3 million speakers worldwide. Thus, by learning Japanese, you can boost your professional value. You will also has less competitors when seeking for a job. Don’t forget that Japan is also a leading country providing a wealth of innovative opportunities.

  • German

Inlingua Edinburgh mentioned that German has had a long-standing, prominent role in international business throughout the years. It also is the second largest exporter and has a major role in international business. As Germany has the biggest economy in Europe, skills in German are highly desirable for any company interested in exporting. Therefore, no surprise that employers are more interested in hiring employees with strong German skills. Likewise, German is also widely spoken among Western European population which ensures plenty opportunities is waiting for German speakers.

  • Arabic

In recent years, Arabic language is proven to be a powerful language as Arabic-speaking countries play important major in global economy. United Language Group says that Arabic is currently ranked on Power Language Index (PLI) as the fifth most important language based on several factors such as number of native speakers, economic output, and importance of language in world diplomacy. There are 20 countries which official language is Arabic and there are nearly 300 million native speakers. Although Arabic language is as challenging as Chinese, once you master it, you will get a vast reward both in business and personal life.  

  • Russia

Spoken by more than 260 million people world over, Russian becomes the eighth most spoken language in the world. If you are interested in Russian culture and its hidden treasure, learning its language will be an advantage. Moreover, learning Russian language can also improve your employability. According to Mosa Lingua, Russia is trying to recuperate its position as a geopolitical leader along with the USA, EU, and other powers. Russia country is now a member of G20, BRICS, European Council, United Nations, UNESCO, and World Trade Organization. It means Russian language will be one of diplomacy and trade languages.

Read also: Revising Your Life – How to Navigate Your Career When You’re Lost

pexels-photo-459688

Do you know that blogging can be your next strategy to develop your small business?

There are many benefits of blogging for business. Blogging is important as it helps develop and maintain relationship with potential and current customers, establish your business brand, boost search engine optimisation, create opportunities for sharing in an easy way, as well as connect people to your personal brand while generating more money from your Adsense altogether. According to Hubspot, there are 57 percent of companies that acquire customers from their blog.  Great majority of business owners (81 percent) also said that blog is useful to generate more revenue to their business.

Nonetheless, creating business blog is not a piece of cake. There are things you need to pay attention to such as the design, layout, content, and many more. Here are easy blogging checklist for you to create a successful business blog taken from The Whole Brain Group.  

01   Know your business goals

Before you start blogging, even before starting your own business, you should already know your objectives and goals. After that, you can put your goals in your blog description. Goal description can inform your reader about your business mission and values. It can also educate consumers about your product and service, as well as establish yourself as an expert in your industry.

02    Know your audience

After deciding your business goals, time to decide your audience. Blogging is like a book but electronic. Sometimes, a book is not made for everyone, so is your blog. Therefore, having specific audience can likely make your blog attract more visitors. You should have this audience list in your note: age range, gender, occupation, income level, education level, type of industry, number of employees, type of business, revenue, and location. If possible, you can list some top problems your audiences might face. And your job is providing solutions to their problem.

Having those list can help you gain information, especially about your audience. As best as possible, use the information to develop an ideal audience persona and to tailor the content of your posts.

03    Plan your content strategy

One of the most important part of creating a successful blog is content. Interesting content means more revenues and visitors. In that case, you should have and choose content that serve both your business goals and audience. If you are new to writing content for your own blog, you can first pick 5 categories to focus your blog posts. Then, you can post your original content, guest writing content, or repurposed content. NOTE: you should schedule for every post you want to add to your blog. For example 3 times a week/month for original post, and so on. So, your post traffic will not overlap. Also, at least you should post 1 per day to your blog.

04    Design & Usability

For the design, make sure that your blog is both user- and mobile-friendly. It is meant to make people subscribe to your blog easily. Users can also navigate to previous blog, access from homepage, and share your post on social media sites easily. Don’t forget to add “search function” on top of the site/post.

05    Content & Readability

Usually people search for concise and informative content. So, writing in 500 words or less can be the best choice. Your posts should be introduced with catchy titles and tagged with the right keywords. The meta description of your posts should include detailed or expressing text that encourage clicks. If you use headings and subheadings, make sure they appear to your blog posts with feature keywords.

06    Encourage engagement

There are times you need to refer for another statistic or articles in your posts. Therefore you should include links within the post to other relevant pages of blog posts on your website. Also, you should add a Call to Action at the end of your post so the reader can contact you easily. If your post is completely new, you can seek participants to comment, question, or give feedbacks. It can be your colleagues, friends, family, or whoever you wish.

Additionally, after posting your posts, you should remember these three points:

  • You should ask other bloggers to mention your post.
  • Post is shared on social media sites that have million active users such as Facebook, LinkedIn, Twitter, Pinterest.
  • You should submit your posts to social bookmarking sites such as StumbleUpon, Digg, and Delicious.

Read also: A to D Tips to be a Productive Freelancer